{"id":22739,"date":"2019-09-10T11:01:15","date_gmt":"2019-09-10T03:01:15","guid":{"rendered":"http:\/\/www.fortunetimes.sg\/cn\/?p=22739"},"modified":"2019-09-10T11:01:17","modified_gmt":"2019-09-10T03:01:17","slug":"%e8%bf%9e%e4%bb%b2%e4%bc%a6%ef%bc%9a%e7%ad%be%e7%ba%a6%e7%94%9f%e6%ad%bb%e5%8d%8f%e8%ae%ae","status":"publish","type":"post","link":"https:\/\/az.c.adneti.net\/cn\/?p=22739","title":{"rendered":"\u8fde\u4ef2\u4f26\uff1a\u7b7e\u7ea6\u201c\u751f\u6b7b\u534f\u8bae\u201d"},"content":{"rendered":"\n
\"\"<\/figure>\n\n\n\n

41\u5c81\u7684\u8fde\u4ef2\u4f26\uff08Lien Choong Luen\uff09\u4e8e\u4eca\u5e742\u6708\u4e0a\u4efbGojek\u65b0\u52a0\u5761\u4e1a\u52a1\u603b\u7ecf\u7406\u3002\u8fd9\u4f4d\u6614\u65e5\u7684\u7a81\u51fb\u961f\u519b\u5b98\u548c\u66fe\u767b\u9876\u73e0\u5cf0\u7684\u65b0\u52a0\u5761\u4eba\u5e0c\u671b\u901a\u8fc7\u672c\u5730250\u540d\u5458\u5de5\u7684\u5171\u540c\u52aa\u529b\uff0c\u628a\u5df2\u7ecf\u5728\u5370\u5c3c\u53d6\u5f97\u6210\u529f\u7684\u8d85\u7ea7\u8f6f\u4ef6\u63a8\u5e7f\u5230\u65b0\u52a0\u5761\uff0c\u5e76\u5c06\u79c1\u53ec\u8f66\u4e1a\u52a1\u89c6\u4e3a\u6240\u6709\u529f\u80fd\u4e2d\u6700\u91cd\u8981\u7684\u4e00\u4e2a\u3002\u5728\u6700\u8fd1\u7684\u4e00\u6b21\u91c7\u8bbf\u4e2d\uff0c\u4ed6\u548c\u300a\u65f6\u4ee3\u8d22\u667a\u300b\u5206\u4eab\u4e86\u4ed6\u5bf9\u65b0\u52a0\u5761\u5e02\u573a\u7684\u7406\u89e3\uff0c\u4f01\u4e1a\u6210\u8d25\u7684\u5173\u952e\u4ee5\u53ca\u81ea\u5df1\u7684\u4f20\u5947\u7ecf\u5386\u3002<\/strong><\/p>\n\n\n\n

\uff08\u6b64\u6587\u520a\u767b\u57282019\u5e749\/10\u6708\u300a\u65f6\u4ee3\u8d22\u667a\u300b\uff09 \u6587\uff1a\u82f1\u8d24 <\/em><\/p>\n\n\n\n

1.\u4f60\u5bf9Gojek\u76ee\u524d\u5728\u65b0\u52a0\u5761\u7684\u4e1a\u52a1\u53d1\u5c55\u6ee1\u610f\u5417\uff1f<\/strong><\/em><\/p>\n\n\n\n

\u603b\u4f53\u800c\u8a00\u6211\u5bf9\u6211\u4eec\u53d6\u5f97\u7684\u6307\u6807\u611f\u5230\u6ee1\u610f\u3002Gojek\u7684\u5b97\u65e8\u662f\u521b\u9020\u793e\u4f1a\u4ef7\u503c\uff0c\u901a\u8fc7\u79d1\u6280\u63d0\u9ad8\u793e\u4f1a\u6548\u76ca\u3002<\/p>\n\n\n\n

\u6211\u4eec\u4ece2010\u5e74\u5f00\u59cb\u53d1\u5c55\uff0c\u76f4\u52302015\u5e74\u624d\u5f00\u59cb\u5f00\u53d1\u79fb\u52a8\u8f6f\u4ef6(APP), 2018\u5e74\u8d70\u51fa\u5370\u5c3c\uff0c\u76f8\u7ee7\u6765\u5230\u6cf0\u56fd\u3001\u8d8a\u5357\u3001\u65b0\u52a0\u5761\u3002\u6211\u4eec\u8d70\u51fa\u5370\u5c3c\u7684\u65f6\u95f4\u4e0d\u957f\uff0c\u4e1c\u76df10\u4e2a\u56fd\u5bb6\u7684\u4eba\u53e3\u5bc6\u5ea6\u548c\u7ecf\u6d4e\u6c34\u5e73\u90fd\u975e\u5e38\u4e0d\u540c\uff0c\u6240\u4ee5\u8981\u9010\u6b65\u4e86\u89e3\u5f53\u5730\u5e02\u573a\u548c\u6d88\u8d39\u8005\u7684\u9700\u6c42\u3002\u5728\u65b0\u52a0\u5761\uff0c\u622a\u6b62\u4eca\u5e746\u6708\uff0c\u6211\u4eec\u5df2\u7ecf\u53d6\u5f97\u4e861000\u4e07\u6b21\u8ba2\u5355\uff0c\u53ef\u4ee5\u8bf4\u662f\u4e2a\u4e0d\u9519\u7684\u8868\u73b0\u3002<\/p>\n\n\n\n

2. \u6765\u65b0\u52a0\u5761\u53d1\u5c55\u7f51\u7ea6\u8f66\u9700\u8981\u8003\u8651\u4ec0\u4e48\uff1f<\/strong><\/em><\/p>\n\n\n\n

\u9700\u8981\u4e86\u89e3\u4e58\u5ba2\u548c\u53f8\u673a\u7684\u9700\u6c42\u3002 \u5bf9\u4e8e\u4e58\u5ba2\u6765\u8bf4\uff0c\u9996\u5148\u7b49\u5019\u65f6\u95f4\u8981\u77ed\uff0c\u6027\u4ef7\u6bd4\u8981\u9ad8\uff0c\u76ee\u524d\u6211\u4eec\u5df2\u7ecf\u505a\u5230\u5e73\u57475\u5206\u949f\u7b49\u5019\uff0c\u89c9\u5f97\u8fd8\u662f\u53ef\u4ee5\u63a5\u53d7\u7684\u3002\u9a7e\u9a76\u5458\u65b9\u9762\uff0c\u6211\u4eec\u4e3b\u8981\u8003\u8651\u4ed6\u4eec\u7684\u6536\u5165\u3001\u6210\u672c\u548c\u798f\u5229\u3002\u76ee\u524d\u5df2\u7ecf\u53d6\u5f97\u76841000\u4e07\u6b21\u8ba2\u5355\uff0c\u8bf4\u660e\u4e86\u5145\u8db3\u7684\u4e58\u5ba2\u548c\u4e1a\u52a1\u91cf\uff0c\u8fd9\u662f\u5bf9\u9a7e\u9a76\u5458\u6700\u5173\u952e\u7684\u7b2c\u4e00\u70b9\u3002\u53e6\u5916\uff0c\u6211\u4eec\u4e5f\u5efa\u7acb\u4e00\u4e9b\u5408\u4f5c\u4f19\u4f34\uff0c\u5f53\u521d\u521a\u6765\u7684\u65f6\u5019\u548c\u661f\u5c55\u94f6\u884c\uff08DBS\uff09\uff0c\u73b0\u5728\u8fd8\u548c\u77f3\u6cb9\u516c\u53f8Esso\u5408\u4f5c\u3002 Gojek\u53f8\u673a\u5728\u52a0\u6cb9\u7684\u65f6\u5019\u80fd\u4eab\u53d7\u5c06\u8fd130%\u7684\u6298\u6263\uff0c\u8fd9\u4e3a\u4ed6\u4eec\u7701\u53bb\u4e00\u5b9a\u7684\u6210\u672c\u3002\u798f\u5229\u65b9\u9762\uff0c\u6211\u4eec\u63d0\u4f9b\u7ed9\u5458\u5de5\u8fdc\u7a0b\u770b\u533b\u548c\u4fdd\u9669\u9879\u76ee\u3002<\/p>\n\n\n\n

3. \u7f51\u7ea6\u8f66\u5e73\u53f0\u7a76\u7adf\u80fd\u63d0\u4f9b\u54ea\u4e9b\u670d\u52a1\uff1f<\/em><\/strong><\/p>\n\n\n\n

\u6709\u4e09\u4e2a\u5c42\u9762\u7684\u670d\u52a1\u3002\u7b2c\u4e00\u6ce2\u662f\u9001\u4eba\u548c\u9001\u98df\u7269\u7b49\u5b9e\u4f53\u7684\u4e1c\u897f\u3002\u6bd4\u5982\u8bf4\u5728\u5370\u5c3c, \u5b83\u53ef\u4ee5\u6ee1\u8db3\u4e00\u4e2a\u4eba\u4e00\u6574\u5929\u7684\u9700\u6c42\uff1a\u65e9\u4e0a\u5b83\u53ef\u4ee5\u9001\u4f60\u4e0a\u73ed\uff0c\u4e2d\u5348\u9001\u4f60\u5403\u7684\uff0c\u4e0b\u5348\u9001\u4f60\u5305\u88f9\uff0c\u665a\u4e0a\u628a\u4f60\u63a5\u56de\u5bb6\uff0c\u5982\u679c\u9700\u8981GoMassage, \u6216\u8005\u7406\u53d1\u4e5f\u90fd\u53ef\u4ee5\u505a\u5230\uff1b\u800c\u7b2c\u4e8c\u6ce2\u662f\u4f34\u968f\u7740\u652f\u4ed8\u80fd\u529b\u7684\u91d1\u878d\u670d\u52a1\uff0c\u6bd4\u5982\u8bf4\u50a8\u84c4\u548c\u8d37\u6b3e\uff1b\u7b2c\u4e09\u6ce2\u662f\u6570\u7801\u670d\u52a1\uff0c\u6bd4\u5982\u4e70\u7968\u548c\u4fdd\u9669\u3002\u8fd9\u662f\u6574\u4f53\u884c\u4e1a\u7684\u8d8b\u52bf\uff0c\u65b0\u52a0\u5761\u662f\u4e00\u4e2a\u5177\u6709\u9ad8\u652f\u4ed8\u80fd\u529b\u7684\u56fd\u5bb6\uff0c\u4f46\u6d88\u8d39\u8005\u8981\u6c42\u4e5f\u66f4\u9ad8\uff0c\u7ade\u4e89\u5bf9\u624b\u4e5f\u4e0d\u5c11\u3002<\/p>\n\n\n\n

4. \u4eca\u5e74\u65b0\u52a0\u5761\u7684\u7ecf\u6d4e\u53d7\u5230\u4e2d\u7f8e\u8d38\u6613\u6218\u7684\u5f71\u54cd\u6240\u4ee5\u4e0d\u592a\u666f\u6c14\uff0c\u4f60\u5982\u4f55\u770b\u5f85\u5bf9Gojek\u7684\u5f71\u54cd\uff1f<\/em><\/strong><\/p>\n\n\n\n

\u6211\u60f3\u5927\u5bb6\u8fd8\u5f97\u51fa\u95e8\u3001\u4e0a\u73ed\u3001\u7ea6\u4f1a\u3002\u65b0\u52a0\u5761\u7684\u7ecf\u6d4e\u53f2\u663e\u793a\uff0c\u65e0\u8bba\u7ecf\u6d4e\u589e\u957f\u5f97\u5feb\u8fd8\u662f\u6162\uff0c\u4ea4\u901a\u7684\u9700\u6c42\u4e0d\u4f1a\u964d\u4f4e\uff0c\u4ea4\u901a\u4ea7\u4e1a\u7684\u53d1\u5c55\u4e5f\u4e0d\u4f1a\u53d7\u5230\u592a\u5927\u7684\u5f71\u54cd\u3002<\/p>\n\n\n\n

5. Gojek\u5728\u5370\u5c3c\u548c\u65b0\u52a0\u5761\u7684\u53d1\u5c55\u6a21\u5f0f\u6709\u4ec0\u4e48\u4e0d\u540c\uff1f<\/em><\/strong><\/p>\n\n\n\n

Gojek\u5728\u5370\u5c3c\u5df2\u7ecf\u670929\u4e2a\u529f\u80fd\uff0c\u4f46\u5728\u65b0\u52a0\u5761\u53ea\u6709\u7f51\u7ea6\u8f66\u670d\u52a1\u4e00\u9879\u3002\u4e0d\u540c\u5e02\u573a\u6709\u4e0d\u540c\u9700\u6c42\uff0c\u65b0\u52a0\u5761\u662f\u4e00\u4e2a\u53d1\u8fbe\u56fd\u5bb6\uff0c\u4ea4\u901a\u8bbe\u65bd\u76f8\u5f53\u6210\u719f\uff0c\u5728\u4efb\u4f55\u9886\u57df\u90fd\u6709\u5f88\u591a\u7ade\u4e89\u5bf9\u624b\u3002\u6211\u4eec\u5728\u62d3\u5c55\u4e1a\u52a1\u7684\u540c\u65f6\uff0c\u8981\u8003\u8651\u6700\u7406\u60f3\u7684\u53d1\u5c55\u8def\u5f84\u3002\u6211\u4eec\u768429\u4e2a\u529f\u80fd\u9879\u76ee\uff0c\u867d\u7136\u5ffd\u60a0\u5dee\u5f02\uff0c\u4f46\u90fd\u53ef\u4ee5\u53bb\u5c1d\u8bd5\uff0c\u5b83\u4eec\u53ef\u4ee5\u5e26\u52a8\u4e00\u5b9a\u7684\u793e\u4f1a\u6548\u5e94\u3002\u5f53\u7136\uff0c\u4ece\u6cd5\u5f8b\u548c\u5e02\u573a\u89d2\u5ea6\uff0c\u6709\u4e9b\u4e1a\u52a1\u4e0d\u9002\u5408\u5728\u65b0\u52a0\u5761\u53d1\u5c55\u3002\u6211\u4eec\u4f1a\u5148\u53d1\u5c55\u4e3b\u8981\u4e1a\u52a1\uff0c\u4e5f\u5c31\u662f\u7f51\u7ea6\u8f66\u4e1a\u52a1\uff0c\u5f85\u5176\u76f8\u5f53\u7a33\u56fa\u4e4b\u540e\uff0c\u518d\u6309\u90e8\u5c31\u73ed\u5730\u8003\u8651\u4ee5\u540e\u7684\u53d1\u5c55\u3002<\/p>\n\n\n\n

6. Gojek\u4ee5\u540e\u5728\u65b0\u52a0\u5761\u53d1\u5c55\u7684\u76ee\u6807\u662f\u4ec0\u4e48\uff1f<\/em><\/strong><\/p>\n\n\n\n

\u77ed\u671f\u5185\uff0c\u6211\u4eec\u60f3\u63d0\u4f9b\u66f4\u597d\u7684\u670d\u52a1\uff0c\u5305\u62ec\u7f29\u77ed\u4e58\u5ba2\u7b49\u5019\u65f6\u95f4\u548c\u63d0\u9ad8\u5b89\u5168\u6027\u3002 \u6211\u4eec\u6bcf\u5468\u5468\u4f1a\u7684\u65f6\u5019\u90fd\u4f1a\u5728\u5185\u90e8\u8fc7\u4e00\u904d\u4e0d\u540c\u7684\u6307\u6807\u3002\u56e0\u4e3a\u65b0\u52a0\u5761\u662f\u4e00\u4e2a\u5e73\u7b49\u3001\u5f00\u653e\u3001\u900f\u660e\u7684\u5e02\u573a\uff0c\u6211\u4eec\u4f1a\u6162\u6162\u63a2\u7d22\uff0c\u73b0\u5728\u53ea\u67097-8\u4e2a\u6708\uff0c\u6240\u4ee5\u8fd8\u662f\u5148\u628a\u4e3b\u8981\u7684\u7f51\u7ea6\u8f66\u670d\u52a1\u505a\u597d\u518d\u8bf4\u3002\u56e0\u4e3a\u65b0\u52a0\u5761\u8d70\u5411\u4e00\u4e2a\u667a\u80fd\u57ce\u5e02\uff0c\u63d0\u4f9b\u70b9\u5230\u70b9\u7684\u4ea4\u901a\u670d\u52a1\u662f\u91cd\u8981\u4e00\u73af\uff0c\u56e0\u6b64\u6211\u4eec\u7684\u4e1a\u52a1\u91cf\u8fd8\u6709\u63d0\u5347\u7684\u7a7a\u95f4\u3002\u521b\u65b0\u4e0d\u96be\uff0c\u4f46\u521b\u65b0\u843d\u5730\u96be\uff0c\u65b0\u52a0\u5761\u7684\u6210\u672c\u9ad8\uff0c\u6bcf\u4e00\u4e2a\u9879\u76ee\u90fd\u9700\u8981\u65f6\u95f4\u53bb\u5c1d\u8bd5\uff0c\u65b0\u589e\u5ba2\u6237\uff08Customer Acquisition\uff09\u6210\u672c\u5728\u65b0\u52a0\u5761\u4e5f\u975e\u5e38\u9ad8\uff0c\u8fd9\u91cc\u7684\u516c\u5171\u4ea4\u901a\u5f88\u53d1\u8fbe\uff0c\u8981\u6539\u53d8\u4eba\u4eec\u7684\u4ea4\u901a\u6a21\u5f0f\u4e0d\u5bb9\u6613, \u4f46\u6211\u4eec\u5c0a\u91cd\u672c\u5730\u5e02\u573a\u3002<\/p>\n\n\n\n

7. \u80fd\u5426\u8c08\u8c08Gojek\u76ee\u524d\u878d\u8d44\u7684\u8fdb\u5c55\uff1f<\/em><\/strong><\/p>\n\n\n\n

\u53ef\u4ee5\u8bf4\u76ee\u524d\u9664\u4e86\u8f6f\u94f6\uff08SoftBank\uff09\uff0c\u5176\u5b83\u4e3b\u8981\u5927\u516c\u53f8\u90fd\u5df2\u6295\u4e86\u6211\u4eec\u3002\u6700\u8fd1\uff0cVisa\u4e5f\u6295\u8d44\u4e86Gojek\uff0cVisa\u662f\u4e16\u754c\u9886\u5148\u7684\u4fe1\u7528\u5361\u670d\u52a1\u516c\u53f8\uff0c\u548c\u5b83\u8fdb\u884c\u6218\u7565\u5408\u4f5c\uff0c\u53ef\u4ee5\u5e26\u52a8\u6211\u4eec\u7684\u91d1\u878d\u670d\u52a1\u3002\u878d\u8d44\u7684\u65f6\u5019\u9664\u4e86\u7b79\u6b3e\uff0c\u66f4\u91cd\u8981\u7684\u662f\u53d6\u5f97\u6218\u7565\u6027\u6295\u8d44\uff0c\u6bd4\u5982\u548c\u817e\u8baf\uff08Tencent\uff09\u548c\u8c37\u6b4c\uff08Google\uff09\u3002\u8c37\u6b4c\u4ece\u79d1\u6280\u89d2\u5ea6\u662f\u4e00\u4e2a\u5f88\u597d\u7684\u5408\u4f5c\u4f19\u4f34\uff0c\u800cVisa\u5219\u662f\u4ece\u91d1\u878d\u89d2\u5ea6\u3002\u7f51\u7ea6\u8f66\u7684\u652f\u4ed8\u65b9\u5f0f\u5f00\u59cb\u662f\u7528\u73b0\u91d1\u7684\uff0c\u4f46\u662f\u4e0d\u65b9\u4fbf\uff0c\u7136\u800c\u5f88\u591a\u9a7e\u9a76\u5458\u548c\u6d88\u8d39\u8005\u5728\u5370\u5c3c\u6ca1\u6709\u94f6\u884c\u8d26\u6237\uff0c\u6240\u4ee5\u6211\u4eec\u5c31\u521b\u9020\u4e86Gopay, \u76f8\u5f53\u4e8e\u7535\u5b50\u94b1\u5305\uff0c\u53ef\u4ee5\u5f00\u59cb\u7f51\u4e0a\u7684\u4ea4\u6613\u3002\u548cVisa\u7684\u5408\u4f5c\u80fd\u591f\u5927\u91cf\u63d0\u5347Gopay\u7684\u80fd\u529b\uff0c\u5e76\u5f00\u62d3\u4e0d\u540c\u7684\u529f\u80fd\uff0c\u6211\u4eec\u4e5f\u8003\u8651\u5728\u65b0\u52a0\u5761\u5f00\u53d1Gopay.<\/p>\n\n\n\n

8. \u4f60\u4eec\u662f\u5426\u8003\u8651\u5230\u5e74\u8f7b\u53f8\u673a\u7684\u957f\u671f\u53d1\u5c55\uff1f<\/strong><\/em><\/p>\n\n\n\n

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9. \u542c\u8bf4\u60a8\u662f\u4e00\u4f4d\u767b\u5c71\u7231\u597d\u8005\uff0c\u800c\u4e14\u8fd8\u767b\u9876\u8fc7\u73e0\u5cf0\uff0c\u80fd\u5426\u548c\u6211\u4eec\u5206\u4eab\u60a8\u767b\u5c71\u7684\u611f\u53d7\uff1f<\/em><\/strong><\/p>\n\n\n\n

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